spin doctor
a political consultant
TRANSLATION
spin doctor = der Imageberater(in), der Schönredner, der Tatsachenverdreher Berater, Psychologischer Propagandist
STATISTICS
IN THE PRESS
"No 10 spin doctor in BNP warning - Fears that the far-right British National Party (BNP) could make electoral in-roads in Burnley have prompted Labour spin doctor Alastair Campbell to give a rare interview to the BBC.
(BBC News - 28 April, 2002)
(BBC News - 28 April, 2002)
Did you
know?
English speakers have been putting a "spin" (meaning "a particular emphasis or interpretation") on things since the early 1980s.
The expression "to put a spin on" appears to have originated in the movie industry, but it was quickly snatched up by the political world. "Spin doctor" itself was likely coined during the 1984 Reagan-Mondale campaign, and by 1988 it was well enough established that William F. Buckley Jr. had cause to write:
"I am much impressed by the effects of what we have come to call the 'spin-doctors', which is to say those who make it their business to induce the desired reaction."
The expression "to put a spin on" appears to have originated in the movie industry, but it was quickly snatched up by the political world. "Spin doctor" itself was likely coined during the 1984 Reagan-Mondale campaign, and by 1988 it was well enough established that William F. Buckley Jr. had cause to write:
"I am much impressed by the effects of what we have come to call the 'spin-doctors', which is to say those who make it their business to induce the desired reaction."
