In 1979, Stephen Pile, founder of the "Not Terribly Good Club of Great Britain," wrote a book entitled "The Book of Heroic Failures" to serve as the club's official handbook.
"I am pleased to report that The Book of Heroic Failures was a terrific FLOP in America," Pile later reported, "where sales took ages to reach double figures.
Unfortunately, the book was more sucessful in England. "When it appeared in a best-seller list I was thrown out as president, having brought shame upon the membership," Pile recalled.
In only a few months the club had received 20,000 enquiries from members of the public wishing to join.
In 1979 the club closed down for the reason that is was now a great success.
Did you know?
flop noun (informal)
1: someone who is unsuccessful "as a manager he was a total flop"
2: a complete failure "the opera was a dismal flop"
3: the act of throwing yourself down "he landed on the bed with a great flop"
4: an arithmetic operation performed on floating-point numbers; "this computer can perform a million flops per second" (syn: floating-point operation)