tradwife

a wife with traditional values

TRANSLATION

tradwife = eine traditionelle Ehefrau/Hausfrau

STATISTICS

IN THE PRESS

“Have you heard of TRAD WIVES? Content posted by women in flowery dresses from lavish country kitchens may look innocent enough, but beneath this they are in fact calling for a return to 1950s style gender norms.”

Estee Williams — EuroNews (28th February 2024)

“The ideas of the TRADWIFE community are not new. In 1970s Australia, 'Women Who Want to be Women' (now the Endeavour Forum) lobbied against the feminist movement and in support of women's right to be full-time homemakers."

Kirsty Thatcher — Elle (15th March 2024)

TRAD WIVES Be Like": This Woman Is Absolutely Roasting The Alt-Right Movement That Wants To See All Women Become Stay-At-Home Wives — I woke up extra early to make breakfast for my 455-month-old husband."

Megan Liscomb — Buzzfeed (27th January, 2024)

Did you
know?

tradwife (trad wife)
noun & adjective

- a married woman who chooses to be a homemaker as a primary occupation and adheres to or embodies traditional femininity and female gender roles, often associated with conservative or alt-right political values

Dictionary(dot)Com


WORD ORIGIN

Evidence suggests the term "tradwife" started appearing in online forums and message boards around the mid-2000s.

Its usage gained traction in the late 2000s and early 2010s within online communities aligned with traditional values.

—-
TRADWIVES THEN & NOW

The term "tradwife" has evolved over time from its origins in far-right circles, predominantly in the US, where it was used to encourage women to 'submit' to their men and bear children. Initially associated with alt-right and white supremacist groups, the term has sparked controversy due to its traditional and submissive connotations.

However, more recently, there has been a shift in the perception of "tradwives" as some women have embraced the term on social media to describe their choice of being housewives by embracing traditional gender roles and household tasks like baking and cleaning.

This evolution has led to a mixed reaction, with some viewing it as regressive and anti-feminist, while others advocate for respecting women's choices, including those who choose the tradwife lifestyle.

The latest research on the tradwife movement explores the psychological implications and social consequences associated with embracing traditional gender roles. Scholars have highlighted how online identities within the tradwife movement can contribute to extremist radicalization, emphasizing the dangers of gender conformity and right-wing ideologies. This research underscores the need for vigilance on social media platforms to prevent the spread of extremist messaging through seemingly harmless content.

Paul & Helga Smith


SYNONYMS

- Synonyms for "wife”:

apple of my eye, beloved, better half, better two-thirds, bride, ball and chain, consort, domestic goddess, helpmate, housewife extraordinaire, lady of the house, ladylove, little lady (woman), love of my life, madam, matron of honour, matrimonial mate, missus, other half, partner in crime, queen bee, significant other, soulmate, spouse, the keeper of my heart (light of my life), trouble and strife, WIFE, wifey


SMUGGLE OWAD into an English conversation, say something like:

“A recent Forbes article by psychologist Mark Travers explores the ‘Darker Dangers Of The TRADWIFE Movement'.”


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