churn rate
the percentage of employees who leave a company per year
TRANSLATION
churn rate = die Abwanderungsquote --- GOOGLE INDEX churn rate: approximately 200,000 Google hits
STATISTICS
IN THE PRESS
During the second quarter, T-Mobile reduced its CHURN RATE by an entire percentage point compared with the same time a year ago.
(CNET.com technology news portal)
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Technology companies that hire the smartest young people around all but guarantee themselves a high employee CHURN RATE.
(Bloomberg.com business news portal)
(CNET.com technology news portal)
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Technology companies that hire the smartest young people around all but guarantee themselves a high employee CHURN RATE.
(Bloomberg.com business news portal)
Did you
know?
churn rate
phrasal verb
- the annual percentage rate at which customers stop subscribing to a service or employees leave a job
(Oxford English Dictionaries)
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In its broadest sense churn rate is a measure of the number of individuals or items moving out of a collective over a specific period of time, such as a customer base or a company’s employees.
Churn rate, when applied to a customer base, refers to the proportion of contractual customers or subscribers who leave a supplier during a given time period. It is usually an indicator of customer dissatisfaction, better offers from the competition or simply the normal customer life cycle. In the area of human resources, churn rate is the percentage of employees that leave a company for a new employer.
The phrase is based on the verb "churn," meaning to move with or produce great agitation, which stems from the Middle English noun "chirne" and the Old English "cyrne." When milk is turned into butter it is said to be "churned." The old wooden vessels once used to make butter are called "butter churns."
Churn is also used in the phrasal verbs "churn out," meaning to produce mechanically and in large quantities (She can churn out software code faster than anyone in the company), as well as "churn up," which refers to mixing or agitating something with great force (The storm churned up the seas for hours). Churn also describes a sick sensation in the stomach (When I see the violence in Egypt on television, it churns my stomach).
(partly adapted from Wikipedia)
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SYNONYMS
turnover rate, attrition rate
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SMUGGLE OWAD into today's conversation
"Good customer service is key to maintaining a low churn rate."
---
Thanks to Tobias for suggesting today's word!
phrasal verb
- the annual percentage rate at which customers stop subscribing to a service or employees leave a job
(Oxford English Dictionaries)
---
In its broadest sense churn rate is a measure of the number of individuals or items moving out of a collective over a specific period of time, such as a customer base or a company’s employees.
Churn rate, when applied to a customer base, refers to the proportion of contractual customers or subscribers who leave a supplier during a given time period. It is usually an indicator of customer dissatisfaction, better offers from the competition or simply the normal customer life cycle. In the area of human resources, churn rate is the percentage of employees that leave a company for a new employer.
The phrase is based on the verb "churn," meaning to move with or produce great agitation, which stems from the Middle English noun "chirne" and the Old English "cyrne." When milk is turned into butter it is said to be "churned." The old wooden vessels once used to make butter are called "butter churns."
Churn is also used in the phrasal verbs "churn out," meaning to produce mechanically and in large quantities (She can churn out software code faster than anyone in the company), as well as "churn up," which refers to mixing or agitating something with great force (The storm churned up the seas for hours). Churn also describes a sick sensation in the stomach (When I see the violence in Egypt on television, it churns my stomach).
(partly adapted from Wikipedia)
---
SYNONYMS
turnover rate, attrition rate
---
SMUGGLE OWAD into today's conversation
"Good customer service is key to maintaining a low churn rate."
---
Thanks to Tobias for suggesting today's word!
